Moser Baer launches campaign to promote energy efficient products

Moser Baer India Limited has launched a unique campaign to promote energy efficient products to tackle the power deficient scenario. The campaign, 'Energy bacchao, aache din lao – a RWA Abhiyaan' is aimed to reduce the energy consumption as the country is going through a phase where there are not many incremental power plants getting commissioned during next ten years. Hence, the initiative focuses on educating the consumers on the need to conserve electricity in homes and public places. The campaign, which is a first of its kind, is being organized in all the major cities of the country e.g. Delhi, Mumbai, Bangalore, Ahemdabad, Surat, Gurgaon, Noida, Kolkata, Patna, Bhubaneswar, Jamshedpur, Baroda, Dehradun by any LED manufacturer in India.